As a Digital Marketing Manager, you will join our Marketing team to drive our online presence, generate B2B leads and support client retention. Your role includes managing paid media (Meta & LinkedIn), developing SEO and Paid Search (Google & Bing) strategies, analyzing performance metrics, and more generally sharing FELFEL’s unique stories across digital platforms.
YOUR RESPONSIBILITIES
1. Digital Strategy & Execution: Develop and implement comprehensive digital marketing strategies to drive brand awareness and penetration across Switzerland.
2. Lead Generation: Own and drive B2B lead generation efforts through digital channels, ensuring a steady pipeline of qualified leads.
3. Campaign Management: Plan, execute, and optimize digital campaigns across platforms, including Search, Paid Social Media, Google Ads, and other relevant channels.
4. Content Development: Collaborate with the content team to produce engaging and relevant content tailored to our target audience.
5. Analytics & Reporting: Track and report on key performance indicators, providing insights and recommendations for continuous improvement.
6. Budget Management: Manage the budget for Digital Marketing, ensuring optimal allocation of resources to maximize return on investment.
YOUR PROFILE
1. 5 + years relevant experience as a Digital Marketing Manager
2. Proven leadership skills with experience in managing people
3. Strong business acumen with a deep understanding of broader marketing disciplines
4. Fluent in English and either fluent in German or French
5. Passion for food & storytelling: You love food and enjoy bringing its stories to life.
6. Hands-on mindset: You take pride in creating, executing, and inspiring people through your work.
7. Humour is a core value at FELFEL - and as you will have exposure to our customers, of course you need to own that too. ;)
8. Fast learner & explorer: We embrace learning, failing fast, and pushing boundaries – and so do you.
9. Non-smoker: You never smell like cigarettes and don’t smoke during the day: FELFEL is about healthy living.
10. EU/EFTA or Swiss work permit
OUR BENEFITS
1. Lots of delicious food, just a few steps away from your desk - we make your gastronomic dreams come true
2. Best barista coffee and tea for the whole team, thanks to our innovative Gavetti coffee machine
3. 5 weeks holiday per year, as well as two full weeks of ‘work from anywhere’ per year to bring more variety to your workday
4. We encourage our employees to use public transport by covering your half-fare travelcard
5. New parents get 16 or 3 weeks, respectively, of fully paid parental leave. We also support the return to work by making a generous financial contribution to childcare until the child reaches kindergarten age.
6. Great team events, such as our well-known FELFEL Summer Outing
MORE ABOUT US
FELFEL is all about good food and coffee in the workplace: we help Swiss employers become masters of hospitality.
With our smart fridge ‘FELFEL’ and delicious barista coffee ‘Gavetti’, we enable companies to provide their employees with first-class, ultra-fresh food and drinks throughout the day. Whether hearty and traditional, modern and vegan or high in protein - our weekly changing menu ensures that all employees always have something to be excited about ;).
FELFEL is a family business that was founded in 2013. Today, we take care of around 1000 locations in Switzerland, and have 150 employees across our offices in Lausanne, Zurich and New York.
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