Marketing Content Manager - B2C, Mobile Apps Are you a Super Killer Content Marketing Manager & Direct Response Copywriter for the Mobile Apps world? If you are looking for a fully remote role with flexible hours, unlimited time off, and are based somewhere in European time zones, read on.
We’re looking for a copywriting and marketing pro at the highest levels. If you can take full ownership of Bluethrone’s content strategy, from email campaigns and social media to in-app promotions and employer branding, and CREATE RESULTS - you’re interesting for us.
About BlueThrone:
Our Expertise: We specialise in turning extraordinary apps into market leaders, with over 50 million downloads.
Our Mission: Elevate iOS and Android applications to new heights. We've organically achieved an impressive $10M ARR in just 36 months, showcasing sustainable growth and innovation.
Our Team: 70+ tech entrepreneurs and mobile marketing experts, excelling in an environment that values agility, growth, flexibility, creativity, and measurable results.
Your mission is to become the center of our brand. You’ll be crafting emails and video ideas that connect with app developers, tech communities, and our 10m+ app user base. It’s all about getting creative and measuring yourself by RESULTS.
Results are:
Conversations
Engagement
eLove letters from our email list and our user base
Making Bluethrone the #1 brand in the app acquisition world
If you’re a killer direct response copywriter capable of managing cross-platform marketing operations and want to grow in the tech world, we might be an awesome fit.
What you’ll be doing:
Full ownership of content creation and management for BlueThrone, including email marketing, reports, dashboards, website, and LinkedIn content.
Develop and manage email marketing for our B2C mobile apps.
Collaborate with SEO experts to optimize web performance.
Research and create brand awareness across relevant media and communities.
Write compelling newsletters (3x weekly) to engage indie app developers.
Create daily posts for BlueThrone’s LinkedIn page, maintaining a strong brand voice.
Develop weekly email marketing campaigns for our big apps (3X).
Support the People Team in crafting Employer Branding content.
What you’ll need to succeed:
5+ years HANDS ON experience in Direct Response marketing/copywriting, with a focus on email marketing content creation and management.
Proven expertise in copywriting and storytelling.
Able to design simple graphics for emails and screenshots.
Strategic thinker and tactical doer with an obsession for persuasion.
Strong organizational skills and the ability to manage multiple projects simultaneously.
Fluent/Native English; fluency in additional languages is a plus.
Experience in remote, multicultural teams is highly valued.
Soft Skills:
Proactive Problem-Solving
Strong Communication Skills
Detail-Oriented
Systematic Thinking
Toughness and Resilience
Serious Bonus points:
You’ve converted millions of email readers into buyers in the consumer space.
You’ve studied direct response copywriting and marketing unofficially.
You’ll love it here if:
You prefer flexible hours, unlimited time off, and the ability to work anywhere.
You are naturally curious and eager to make an impact.
You enjoy wearing multiple hats.
You thrive in a calm, systematic problem-solving environment.
You love challenges and are always ready to roll up your sleeves.
You believe in working smarter, not harder.
Above all, you follow your passion and have fun while doing it.
The interview process:
Portfolio Review
First Round: A 30-minute chat with our Marketing Manager.
Second Round: A 1-hour live challenge with the Marketing Manager.
Final Round: A discussion with our CGO and Co-Founder.
Equal opportunities for everyone: We prioritise diversity and inclusion. We are committed to fostering an environment where everyone can do their best work.
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