Job description
Main responsibilities will include:
* Manage the global media planning budget (online and offline)
* Develop Marketing objectives and strategies for the Global Media Planning
* Manage the HQ Media Planning campaigns (online and offline), starting from the media planning definition, the implementation, the optimization and the monitoring of the campaigns, until the reporting and the evaluation of the final results
* Manage the online campaigns with both awareness and performance objectives, including prospecting and retargeting campaigns for the key markets
* Manage the local media planning investments, starting from the media briefings and media guidelines shared with the local marketing teams until the supervision and approval of the local media plans (online and offline).
* Manage the relationships with agencies and media owners
* Contract and campaign negotiations with agencies and with international media partners across all media types: digital, outdoor, TV, Print as well as event integration and global cross media partnerships.
* Team leading and supervision of a team of 4 people
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