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Client:
Red Bull
Location:
Job Category:
Education
Job Reference:
407636b79cc5
Job Views:
6
Posted:
21.01.2025
Expiry Date:
07.03.2025
Job Description:
Our RedBull Student Marketeers are part of the most dynamic and empowered brand and product ambassador program in the world. They understand RedBull’s target group and are responsible for driving the brand image and product understanding on their campus and in their region. The goal of the Student Marketeer program is to reach new consumers, excite university students, increase sales and manage the RedBull brand at their campus. This includes direct contact with consumers and customers, inviting product trial, in addition to working at RedBull events to ensure an unforgettable brand experience for consumers. Student Marketeers value flexibility over a 9 to 5 job and love to work in a creative working atmosphere.
Responsibilities
Areas that play to your strengths
All the responsibilities we'll trust you with:
1. Live and breathe the brand personality traits and company values, representing the brand in a premium way through everyday interactions with consumers or customers.
2. Grow the user base by inviting positive trial and awareness of RedBull through product sampling to consumers at the right place and right time - competently answering any questions from consumers.
3. Build and execute a tailored and innovative campus plan which engages students and brings the brand to life at university.
4. Create a strong network, establishing and maintaining relationships with key local individuals.
5. Drive the brand engagement on your Social Media handles via authentic content.
6. Work at RedBull events and supported events to help ensure an unforgettable brand experience for consumers.
7. Build relationships with local sales account managers and ensure RedBull is available and visible in outlet.
8. Collaborate with sales to open new distribution points for RedBull within your university campus and beyond.
9. Leverage relevant assets from the world of RedBull in order to keep RedBull top of mind in sales accounts.
10. Ensure perfect execution of defined store standards.
11. Deliver executional excellence and show love for the details in all areas of your role.
12. Share ideas and collaborate with the team through regular face-to-face and online interaction.
13. Plan & report your activities via the dedicated online platform in a timely manner and with accuracy.
14. Contribute to develop the RedBull media business by providing local insights, trends and overall opportunities.
Requirements
1. Passionate about the RedBull brand and product.
2. Excellent communication skills.
3. Charismatic, energetic, positive, and outgoing personality.
4. Immersed in student life with thorough understanding of the collegiate landscape, city & region, including behind-the-scenes activities & hot-spots.
5. Highly approachable and social with the ability to relate to different people on many occasions.
6. Encompass a creative mindset and an entrepreneurial spirit, with a high sense of responsibility and initiative.
7. Ability to manage part-time work & studies and ideally available to work some evenings and weekends.
8. An affinity and desire to learn and apply a new range of skills, especially marketing, negotiation, and sales.
9. Connected with a diverse range of influential groups and individuals on campus.
10. Travel 10-20%
THE TEAM
RedBull Student Marketeer: Give wings to your career!
As a Student Marketeer, your job is to create and execute smart sales & marketing plans to build the RedBull brand within the student community and beyond.
Giving wings to people and ideas since 1987
In the 1980s Dietrich Mateschitz developed a formula known as the RedBull Energy Drink. This was not only the launch of a completely new product, in fact it was the birth of a totally new product category.
What drives us: Chasing our potential
Since the early days of RedBull, an entrepreneurial mindset has always guided our approach to work and the environment we create.
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