Description du posteCommunicationParticipate in the development of the global communication strategy of the brand in collaboration with the senior managementOversee the development and management of advertisement campaigns and manage agencies and budgetsManage the production of digital and print assets to support the media, social media, PR and sales strategyDefine, create and manage the corporate identity guidelinesMediaDefine the global media strategy across all channels and ensure its implementation in the marketsDefine the annual media plan, in line with the brand strategy. Coordinate, verify and follow up on media plans of subsidiaries to ensure appropriate execution, brand positioning and overall qualityOversee the media budget, planification and price negotiationDevelop excellent relationships with key media, and identify new partnership opportunitiesWebOversee the management of our website and e-commerce platformManage the relationship with key agencies and contribute to budget negotiationEnsure consistency of the web with the overall communication strategySocial MediaOversee the management of our social mediaEnsure consistency of the social media channels with the overall communication strategyEnsure local social media needs are supported by HQ teamPeopleLead and manage the HQ communication team, ensuring planning and coordination across teams and projectsProvide leadership and guidance to brand managers and local marketing coordinators. #J-18808-Ljbffr