Asthe Director Marketing & PR you are responsible fordeveloping and executing and integrated strategy that aligns withour clients growth objectives, while establishing a strong brandidentity and building a dynamic marketingcapability
ClientDetails
As a pioneer andinnovative driver in the wellness and Health industry our client, amedium-sized company, is pushing the boundaries of its customersfrom all over the world to reach potential through optimal health.
In the course of further expansion we arelooking for a Director Marketing & PR (m/f/d), withcomprehensive knowledge in growth-marketing and experience insidethe luxury-, health- and /or hospitality-world. Place of work isKanton Zug inSwitzerland
Description
* Curate forward-thinking marketing talent andcapabilities, establishing a unique brand identity and tone acrossall channels and geographies
* Develop astrategic vision to deliver growth and revenue, supporting themarketing team in executing data-driven campaigns that strengthenthe brand worldwide
* Identify new growthopportunities and proactively address industrychallenges
* Champion a partnership mentalitywhere the marketing team can act as effective consultants topartner properties and internal stakeholders
* Serve as a trusted brand ambassador at industry events,and sharing thought leadership with media, clients, andpartners
* Working with the CommunicationsConsultant and PR agencies to oversee PR initiatives and mediarelations, building high-impact relationships with key outlets andinfluencers
* Ensure all agency partners andsuppliers are set to deliver maximum ROI through defined scopes ofwork
* Lead a cross-functional team focused onbest-in-class marketing, analytic, and technology, encouragingcreativity, collaboration, and high performance
* Foster a team environment that champions growth,encouraging personal and career development while maintaining aninternal and external talent pipeline
* Guidedigital and content marketing strategies, ensuring consistency instorytelling and maximising impact across channels
* Ensure marketing team activity is aligned to specificperformance objectives and measured for effectiveness
Profile
* Bachelor's degree in Marketing, Communications, Business,or related field.
* 10+ years of experience inmarketing and public relations, ideally in luxury, wellness, orhospitality sectors
* Ability and experience inworking in a small, fast-paced environment
* Exceptional leadership, strategic thinking, andproficiency in brand storytelling
* Provenexperience in managing partnerships, agency relationships, anddriving ROI
* Strong analytical skills and acollaborative, innovative approach to team leadership
* Business fluent in English, further language skills wouldbe an advantage
JobOffer
* A very excitingrole that will grow as the company expands
* Aninternational, highly-motivated environment
* Attractive salary & further benefits