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Marketing Technologies Communications Lead (m/f/d), Basel
Client:
Location:
Job Category:
Other
Job Reference:
21d87608739a
Job Views:
3
Posted:
28.03.2025
Expiry Date:
12.05.2025
Job Description:
Marketing Technologies Communications Lead (m/f/d) - strategic partner to manage/lead multiple simultaneous projects, mid-large scale transformations, projects implementation, culture transformation work, English.
Project:
For our customer, a big pharmaceutical company in Basel, we are looking for a Marketing Technologies Communications Lead (m/f/d).
Background:
We are seeking 2 experienced, senior communications professionals (leads) to work hand in hand with the Business Technology Owners, Change management team (OCM & learning), and deployment leadership (IT) to define, operationalize, and execute an enterprise communications strategy. Your communications will be articulate and engaging, bringing consistency and professionalism to the MarTech portfolio. The successful candidates will manage communication responsibilities for the existing portfolio of Marketing Technology Products as well as support communications aligned to an enterprise-wide Customer Engagement/Experience project planned to start in Q2 2025.
The perfect candidate:
The ideal candidate possesses a strategic mindset, strong stakeholder management, communication, and change management skills. They will show knowledge, confidence, and passion for transformation/change communications while supporting and coaching leaders. Additionally, we are looking for someone who shares knowledge and best practices to deliver best-in-class Transformation/Change Communications and displays a positive attitude to transform the organization. The perfect candidate leads by example and articulates complex topics with impact and clarity to executive and c-suite leaders.
Tasks & Responsibilities:
• Develop, lead, and orchestrate the execution of communications strategy and plan.
• Be a strategic/senior partner that collaborates with the New Customer Engagement Platform Leaders and senior leaders across our Roche partner ecosystem to drive proposals for scope/allocation/interaction models for the project.
• Orchestrate the project change/communications strategy and editorial calendar to reach business/project stakeholder segments to drive business results (e.g., assess stakeholders needs impacted by change; coordinate with cross-functional teams, sponsors, leaders, and impacted parties to ensure alignment with, and effectiveness of, change management and communications plans).
• Participate in RFP process, vendor assessment, and selection for project change/communication support.
• Work across the project lifecycle (e.g., with design, building, testing, learning teams) to plan and orchestrate the execution of town halls, roadshows, service/solution demos, user engagement sessions, briefings, scripts/messages, conferences/events, etc. to increase awareness, buy-in, readiness, and adoption.
• Shape project communication/change campaigns that resonate with our internal customers (e.g., Affiliates, Global Functions, IIX, etc.) that articulate the differentiated value and thought leadership of the project.
• Prepare performance reports to assess share of voice, communication effectiveness and implement continuous improvement measures.
• Lead and manage internal communications and implement multi-internal stakeholder engagement strategies.
• Set an example as change/communication leader and for cross-functional collaboration; effectively navigate the complexities of working in a matrixed organization.
Must Haves:
• 7+ years as a Communications Senior Manager (e.g., Journalism, Communication Agency, or Communication Consulting Firm).
• Bachelor Degree in Communications or relevant field.
• Fluent English min. C2.
• Excellent writing/editing skills with a strong portfolio/credentials.
• Attention to detail and the ability to manage/lead multiple simultaneous projects while meeting tight deadlines.
• Well organized, copes well under pressure, takes ownership, pro-active and goal focused.
• Transparent and open, keeps others informed, takes action and is sensitive to people's needs.
• Creative, delivers practical solutions, and flexible to meet others needs.
• Offers well-researched and evidence-based ideas and opinions to accelerate project ambitions.
• Willing to listen and understand others and maintain credibility in your role.
• Support others and gain trust, positive and enthusiastic.
• Track record of successfully positioning mid-large scale transformations and project implementations/culture transformation work.
• Team player with the ability to collaborate cross-functionally with various business stakeholders.
• You bring a can-do attitude, work hands-on, and are committed to upholding diversity, equity, and inclusion.
Reference Nr.: 924097SDA
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