Position summary
The role of Training & Education Manager EMEA is driving growth through Training & Education of the brands Straumann, Neodent, Anthogyr and Medentika to get, maintain and expand market leadership. The regional growth team is part of the EMEA Regional Marketing team. The position holder provides management focus and implementation strength in developing and driving Straumann Group’s multi-brand implant solutions business in Region EMEA. She/he coordinates revenue-generating training and education initiatives, promotes a high customer understanding and business acumen. This position fosters a tight network with all relevant internal stakeholders: on global level, with the business unit implantology, and on regional, hubregional and country level with marketing and training and education entities. The position holder drives thought and implementation leadership in training and education activities, transforming the current go-to-market approach towards value adding services, digitalization, solution selling and new customer acquisition.
Region EMEA – Marketing
Our Region EMEA – Marketing team is a dedicated unit that fully leverages all our brands and services to become the leading partner of choice for our customers. The team supports our hubregions and country organizations in their go-to-market approach. Together with our colleagues on hubbregion global and country level, we are committed to develop and implement product launch strategies and training & education strategies that grow our current customer bases and enables us to win competitive users. We are building and serving our customers across all product and solution segments (implants, bone regeneratives, digital) through winning business concepts and a sales approach focused on customer needs and wants. By addressing the entire value creation model of our customers, we help them to grow their patient base and increase profitability by incorporating new treatment concepts, reducing the number of visits for patients and driving innovation.
Main tasks and responsibilities
* Manages and drives commercial aspects of training and education, go-to-market processes around Straumann Group’s solutions and services within Region EMEA
* Focuses to build brand communities and further develops the go-to-market training and education approach of Straumann, Neodent, Anthogyr and/or Medentika
* Engages and collaborates with the hubregions and country-based training and education community
* Supports the commercial transformation (digital, changing market space) of the Region EMEA’s and the countries’ training and education / marketing teams
* Implements and develops regional training and education go-to-market plans for new products, existing products (where further product push is needed) and phase-out products
* Delivers input to global brand teams to foster positioning and commercial success in the training and education area
* Ensures prioritization for global content, and works with hubregional and in-country training and education to localize, building blueprints for replication of concepts in training and education
* Builds and nurtures strong personal connections with the global teams of Straumann in Basel, Neodent in Brazil, Anthogyr in France, and/or Medentika in Calw.
* Hosts a training and education community for Straumann, Neodent, Anthogyr and Medentika in EMEA and facilitates best practice sharing across the countries to create efficiencies new concepts
* Stays close to the markets through local team community training and education meetings, co-travel, trade shows and attendance support at local training and education courses/events
* Supports the growth managers, global brands with TtT go to market meetings
* Provides hands on support as the product specialist at courses/events prioritization within the marketing building blocks and key product launches
* Co-defines the (internal and external) training & education priorities for our solution portfolio and engages with development plans of customers
* Works closely with growth managers IBU/CCS to support new customer acquisition, customer training, customer development, and clinical events with education partners
* Analyzes training and education performance and development, provides growth insights and supports countries to achieve sales targets and aspiration through training and education best practice sharing
* Supports the regional training and education manager with training and education yearly training and education summit and education FACE catalogue EMEA
* Supports in identifying and capturing new sales opportunities and sales approaches through training and education
* Develops and supports local organizations building EMEA KOL network, building strong relationships for future growth
* Represents Region EMEA and its respective hubregion and country organizations with global counterparts and advocates needs and wants
* Co-creates opportunities/synergies with hubregion and local country organisations in training and education/events
* Engages as a “player-learner” in developing a winning team that has a high business impact
Experience & expertise
* Bachelor’s or Master’s degree in a relevant field of work or an equivalent combination of training education, or and product management with work-related experience
* 3 years or more experience within marketing, sales, product management, training and education
* Experience in medical device commercialization is a plus
* Track record in achieving challenging results
* Comfortable with up to 40% travelling
Personal attributes & cultural fit
* Energetic, straightforward, and performance-driven professionality with entrepreneurial spirit and strong marketing and commercial execution abilities
* Ability to work independently and collaboratively in a matrix environment
* Strong presentation and communication skills
* Ability to celebrate successes and inspire a motivational team environment
* High degree of ease with figures, lead conversion rates and financial information
* Effective relationship builder
* High integrity and ethics, with personal values and dedication to Straumann Group’s culture
About Straumann
The Straumann Group unites global reach, experience and innovation with passion and a commitment for uncompromising quality, making enhanced dental healthcare available and accessible to customers and patients around the globe. The group unites global and international brands that stand for excellence, innovation and quality, including Straumann, Neodent, Anthogyr, Medentika, ClearCorrect, Dental Wings and other fully- or partly owned companies and partners. The Group develops, manufactures and supplies dental implants, instruments, biomaterials, CADCAM prosthetics, digital equipment, software, and clear aligners for applications in replacement, restorative, orthodontic and preventive dentistry. As a total solution provider, we take a holistic approach, offering training, support and a wide range of services to dental practitioners, clinics and laboratories all over the world. People and culture are the Straumann Group’s greatest assets; they are the keys to high performance and sustainable success. We strive for a culture that builds trust and collaboration, fosters diversity, embraces change, promotes agility, learning and innovation, creates opportunities, allows people to make mistakes and encourages them to take both responsibility and ownership. The fundamental driver of our culture is the player-learner mindset, which we seek to inspire and nurture in every employee.
All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, or disability.
Employment Type: Full Time
Alternative Locations: Germany: Freiburg || Spain: Madrid || Switzerland: Basel
Travel Percentage: 0 - 50%
Requisition ID: 16029
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