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Client: VF Corporation
Location: Job Category: Other
Job Reference: af51c4c736e5
Job Views: 8
Posted: 21.01.2025
Expiry Date: 07.03.2025
Job Description: Napapijiri is looking for an exceptional Coordinator, Paid Media & SEO to join our eCommerce team based in Stabio, Switzerland.
For over 30 years, Napapijri has pioneered the future of fashion. As a premium outdoor lifestyle brand, we provide an urban outdoor aesthetic combined with functionality and comfort for an eco-conscious consumer.
Let’s Talk about the Role
The candidate will be responsible for digital campaigns planning, optimization, and analysis across various digital platforms and Organic Traffic optimization.
How You Will Make a Difference
Reporting to the Digital Media & SEO Manager, execute the paid media strategy, managing PPC, Paid Social, and Affiliates.
Manage day-to-day operational needs for paid media campaigns with a hands-on operational approach.
Manage the media budget and ensure spend optimization.
Provide actionable, data-driven insights from campaign activity to monitor/improve performance across all relevant KPIs.
Track and analyze SEM and SEO activity to identify trends and insights for campaign growth.
Collaborate with the eCommerce team to align on commercial targets.
Work closely with the eCommerce team on Conversion Rate Optimization strategies.
Support Brands marketing team for full funnel campaign activations.
Enhance and nurture the Affiliate network.
Understand and analyze KPIs by channel and country.
Skills for Success
Strong analytical and strategic skills with a customer-centric mindset.
Previous experience in retail and Fashion is highly recommended, ideally with an agency and/or Ecommerce background.
At least 2 years of International experience in managing digital marketing campaigns.
Excellent communication and writing skills in English.
Hands-on professional knowledge of all main Digital Marketing platforms.
Proficient with web analytics tools such as Google Analytics.
Able to manage agencies and interact with multiple stakeholders.
Results-oriented with strong quantitative and qualitative analytical skills.
Experience working in a fast-moving environment with competing deadlines.
Highly organized with exceptional attention to detail.
Able to create and present effective reports and presentations.
What’s in it For You
A supportive feedback-based culture where respect and integrity guide us.
An inclusive international environment where diverse backgrounds thrive.
Be part of an iconic lifestyle brand in a multi-brand organization.
On-site gym offering health and well-being initiatives.
A discount card with 50% on all VF brands.
Breakout areas offering complimentary hot drinks.
About VF
VF is a global apparel company connecting people to the lifestyles they cherish through our family of iconic brands.
Free to Be, Inclusion & Diversity
We strive to foster a culture of belonging based on respect, connection, openness, and authenticity.
If you like what you have read and want to join our team, we would like to hear from you!
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