Hello. We’re Haleon. A new world-leading consumer health company. Shaped by all who join us. Together, we’re improving everyday health for billions of people. By growing and innovating our global portfolio of category-leading brands – including Sensodyne, Panadol, Advil, Voltaren, Theraflu, Otrivin, and Centrum – through a unique combination of deep human understanding and trusted science. What’s more, we’re achieving it in a company that we’re in control of. In an environment that we’re co-creating. And a culture that’s uniquely ours. Care to join us. It isn’t a question.
With category leading brands such as Sensodyne, Voltaren and Centrum, built on trusted science and human understanding, and combined with our passion, knowledge and expertise, we’re uniquely placed to do this and to grow a strong, successful business. This is an exciting time to join us and help shape the future. It’s an opportunity to be part of something special.
About the role
Our team is currently hiring a Global Marketing Manager for Expert, who will report to the Global Expert Lead for the OTC Category. Experts (HCPs - Healthcare Professionals) play a key role in supporting the patients and driving recommendations for our categories & brands. Accordingly, Expert Marketing is one of the key levers to drive the OTC business.
As a Global Marketing Manager on Expert, you will be responsible for the following:
* Support the development of brand toolkits based on Expert Recommendation Journeys - create superior & differentiated product and brand propositions in conjunction with inputs from Medical and R&D teams.
* Drive excellence in building Expert digital plans & implementation – Competitor benchmarking, leading key digital programs, development of manuscripts, E-mails, Social and pilot of new platforms.
* Work with Comex to build & drive aligned programs – drive learning on new audience, build practical pharmacy tools & support key category programs.
* Drive the quarterly Global-BU Expert connects – focus on business performance review and bringing the cross-functional teams together for aligned action plans.
* Assist in managing the Expert Marketing budget, ensuring proper allocation of resources and supporting the identification and request for additional funds as needed.
Furthermore, you display the following qualifications and competencies:
* Significant experience (roughly 7-10 years) in marketing
* Strong scientific background & experience in Consumer Healthcare or Pharma
* Strong experience in digital marketing including digital strategy and content creation
* Field experience, including delivering successful Congresses/Events
* Experience or strong interest in understanding the intricacies of a global brand – both from Consumer and an HCP lens
* Experience in running programs in developing markets
* Strong experience navigating within a matrix organization, integrating complex multifunctional efforts crossing multiple business areas
* Excellent presentation and communication skills
* Degree in Marketing and preference for Pharmacy/Medicine base background
At Haleon we embrace our diverse workforce by creating an inclusive environment that celebrates our unique perspectives, generates curiosity to create unmatched understanding of each other, and promotes fair and equitable outcomes for everyone. We're striving to create a climate where we celebrate our diversity in all forms by treating each other with respect, listening to different viewpoints, supporting our communities, and creating a workplace where your authentic self belongs and thrives. We believe in an agile working culture for all our roles. If flexibility is important to you, we encourage you to explore with our hiring team what the opportunities are.
Haleon is an Equal Opportunity Employer. All qualified applicants will receive equal consideration for employment without regard to race, color, national origin, religion, sex, pregnancy, marital status, sexual orientation, gender identity/expression, age, disability, genetic information, military service, covered/protected veteran status or any other federal, state or local protected class.
If you require a reasonable accommodation or other assistance to apply for a job at Haleon at any stage of the application process, please let your recruiter know by providing them with a description of specific accommodations you are requesting. We’ll provide all reasonable accommodations to support you throughout the recruitment process and treat all information you provide us in confidence.
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