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Client:
VF Corporation
Location:
Stabio, Switzerland
Job Category:
Other
Job Reference:
af51c4c736e5
Job Views:
3
Posted:
14.03.2025
Expiry Date:
28.04.2025
Job Description:
Napapijri is looking for an exceptional Coordinator, Paid Media & SEO to join our eCommerce team based in Stabio, Switzerland.
For over 30 years, Napapijri has pioneered the future of fashion. As a premium outdoor lifestyle brand, we provide an urban outdoor aesthetic combined with functionality and comfort for an eco-conscious consumer.
Let’s Talk about the Role
The candidate will be responsible for digital campaigns planning, optimization, and analysis across various digital platforms and Organic Traffic optimization, helping to drive growth and efficiencies across all digital touchpoints.
How You Will Make a Difference
* Reporting to the Digital Media & SEO Manager, the candidate will execute the paid media strategy, managing PPC, Paid Social and Affiliates.
* Manage day-to-day operational needs for paid media campaigns together with our partner agency.
* Manage the media budget and ensure spend optimization.
* Reporting on campaign activity to provide actionable, data-driven insights.
* Track and analyse SEM and SEO activity to identify trends and insights.
* Collaborate with the eCommerce team to align on commercial targets.
* Work closely with the eCommerce team on Conversion Rate Optimization strategies.
* Support Brands marketing team for full funnel campaign activations.
* Enhance and nurture the Affiliate network.
* Understand and analyse KPIs by channel and country.
Skills for Success
* Strong analytical and strategic skills, enjoys multitasking and is focused on results.
* Previous experience in retail and Fashion is highly recommended.
* At least 2 years of International experience in managing digital marketing campaigns.
* Excellent communication and writing skills in English.
* Hands-on knowledge of Digital Marketing platforms (Google Ads, Business Manager, DV360, Affiliation).
* Proficient with web analytics tools such as Google Analytics.
* Able to manage agencies and interact with multiple stakeholders.
* Results-oriented, with strong quantitative and qualitative analytical skills.
* Experience of working in a fast-moving environment with competing deadlines.
* Highly organised with exceptional attention to detail.
* Able to create and present effective reports and presentations.
What’s in it For You
* A supportive feedback-based culture.
* An inclusive international environment.
* Be part of an iconic lifestyle brand.
* On-site gym offering health and well-being initiatives.
* A discount card with 50% on all VF brands.
* Breakout areas offering complimentary hot drinks.
About VF
VF is a global apparel company connecting people to the lifestyles they cherish through our family of iconic brands.
Free to Be, Inclusion & Diversity
As a purpose-led, performance-driven company, we strive to foster a culture of belonging based on respect, connection, openness, and authenticity.
If you like what you have read and want to join our team, we would like to hear from you!
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