Job description:
What will you do
The Brand Manager is an important global role in the Johnson Controls brand function. The Manager will drive all brand projects for smart buildings in areas such as brand strategy, brand performance, competitive evaluation and benchmarking as well as planning, integration and activation support.
How you will do it
Deliver and systemically refine JCIs brand strategy in smart buildings including brand architecture and identity creation
Deliver competitive benchmarks and analysis for JCI's global brand performance in the smart buildings space, driving to recommendations that breakthrough in this industry
Provide governance and support in the global activation of the smart buildings brand strategy and map progress and recommendations how to close gaps
Engage in key thought leadership and positioning programs that build the equity and strength of the brand in smart buildings
Advance programs and activities to increase global engagement in the smart buildings category, externally and internally
Ensure awareness of the JCI smart buildings brand strategy with new acquisitions and joint ventures as well as for new events and showcases
Required profile:
What we look for
Required
Bachelor degree in Marketing, Business Administration, or Communications.
Extensive experience in marketing and communications and specific experience within Brand Strategy in a global organization
Demonstrated track record in collaboration and team work
Strong sense of curiosity, entrepreneurial spirit in actively looking for opportunities
Excellent communication and presentation skills, written and spoken English language skill is essential to this position
Strong writing, analytical, project management and organizational skills
Thrives in fast paced international environment and has a strong sense of urgency
Willing to work 3 days from the office in Neuhausen
Preferred
B2B brand marketing
Industry relevant experience
Brand strategy/execution
Design communication and management
Content creation
Managing internal communities and driving engagement a plus
What we offer:
Please see full job description