Come work at the forefront of science - and help the brands you grew up with grow and evolve into the next generation.
Job Description - Senior Marketing Manager GlobaL Multi-Symptom: Cough & Cold Brand Development Team (2507032571W)
This position is based at Switzerland, Rotkreuz
Who We Are:
At Kenvue, we realize the extraordinary power of everyday care. Built on over a century of heritage and rooted in science, we’re the house of iconic brands - including NEUTROGENA, AVEENO, TYLENOL, LISTERINE, JOHNSON’S and BAND-AID that you already know and love. Science is our passion; care is our talent. Our global team is made by 22,000 diverse and brilliant people, passionate about insights, innovation and committed to deliver the best products to our customers. With expertise and empathy, being a Kenvuer means to have the power to impact life of millions of people every day. We put people first, care fiercely, earn trust with science and solve with courage – and have brilliant opportunities waiting for you! Join us in shaping our future–and yours.
What You Will Do:
The Senior Marketing Manager will leverage their global knowledge of the cough & cold category to deliver toolkits and guidance based on the global strategy for the Multi Symptom Need State. The Senior Marketing Manager will coordinate with other Regions and BMCs to deliver the 3YOP Innovation Pipeline to realize the extraordinary power of everyday care through the Cough & Cold global brand team with strong outside in focus. The Senior Marketing Manager will work with a cross-functional team of R&D, supply chain, packaging engineering, Design, and marketing leads to develop growth plans based on consumer, category, and competitive data and insights.
Key Responsibilities
Brand & connections excellence:
Delivers global brand toolkits that meet and advance the category prototype for their priority Region/BMC and are ready for rapid deployment globally, with limited shaping and transcreation. Works in close collaboration with key functions in Kenvue, especially the Scientific Organization, Technology, Supply Chain and regional Commercial Organizations.
Delivers winning brand building plans for both in season and shoulder season activations through strong collaboration with Regions and BMCs to address meaningful opportunities and threats as they arise.
Develops and ensures the implementation of consistent and aligned comms, content, playbooks (Influencer/HCP/Shopper) consistent with SOBG principles. Delivers through the BMCs and rolls out to rest of world through the deployment teams.
Advances Science of Brand Building capabilities in Kenvue making it a strong organizational muscle.
For Multi Symptom deliver a Global Portfolio Architecture standard alongside clear Global Brand Guidelines and Executional Guidelines for our M/S Need State Brands.
Leadership foundations:
Ensure strong collaboration & participation in Project Meetings as part of the aligned cadence.
Works closely with the Regional and local BMCs markets’ teams to understand consumer insights and challenges, the go to market and the trends to deliver the best long-term plans for the brand.
Always put consumer first to unleash the best insights to drive brand performance.
Innovation and portfolio excellence:
Delivers a consistent and distinctive innovation pipeline that meet and advances the category prototype in close collaboration with key functions in Kenvue, especially the Scientific Organization, Technology, Supply Chain and regional Commercial Organizations.
BDT lead member to develop new C&C HCI strategy against our 3-5 year sufficiency targets.
Works closely with the Regional and local BMCs markets’ teams to deliver the brand pipeline ensuring sufficiency and freshness needs met for the BMCs, and in-line with strategic prioritization and guidelines.
Delivers winning innovation, commercial innovation and claims through strong collaboration with the BMCs based on consumer needs. Develops and ensures the implementation of consistent and aligned global innovations together with launch playbooks: content, playbooks (Influencer/HCP/Shopper) consistent with SOBG principles. Delivers through the BMCs and rolls out to rest of world through the deployment teams.
What We Are Looking For:
Required Qualifications
10+ years of Progressive experience executing successful brand strategies, innovation, and operations.
Experience in executing in a similar integrated brand leadership role within a consumer-packaged goods organization, preferably with a breadth of functional and/or industry experience. Experience working in a global capacity & collaborating with regional teams. Evidence of leading & growing a large global brand with meaningful sales outside of US. Strong track record of success working with local markets.
Evidence of having worked in a complex/multi-factorial environment + making the complex simple.
Experience in working with global E2E cross functional teams.
Demonstrated business and cultural understanding of the local markets/regions we anticipate will fuel growth + experience working with and managing global teams.
Demonstrated experience managing E2E innovation processes and global pipeline development (including creation of breakthrough and/or disruptive innovation) resulting in sustained global brand growth.
Proven experience in managing the complexity of working across numerous time zones, influencing senior level stakeholders, and managing & inspiring team members across various levels who are not direct reports.
Experience working with R&D, Market Research, Communications Agencies, Finance, Sales and Project Management is required. Experience working with Legal, Regulatory, and global partners is preferred.
What’s In It For You:
Paid Company Holidays, Paid Vacation, Volunteer Time & More!
Employee Resource Groups
Kenvue is proud to be an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, age, national origin, or protected veteran status and will not be discriminated against on the basis of disability.
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