A start-up digital asset platform is looking to hire an experienced Digital Marketing executive to grow and develop a new challenger brand from scratch. The platform is backed by a major Swiss business with global operations and an excellent reputation. As part of the future-proofing of the business, they are looking to expand their services and offer clients excellent insight into multiple asset classes, including crypto. This project enjoys the backing, support, and guidance of a major international business whilst still maintaining the ‘start-up’ feel, and you will work closely with the team to get the project up and running.
In this position, you will be responsible for driving the digital growth and footprint of the platform, engaging clients in the right manner whilst carefully curating the right ‘feel’ for the brand. You will manage a multi-million-dollar marketing budget to work with external agencies at first, and over the medium to long term, bring all of these services in-house with a high-performing team. You will monitor all relevant metrics and be a trusted business partner for growth alongside the senior leadership.
To be considered for this position, you will have a strong background in digital marketing and ideally have a good understanding of the financial sector (with exposure to crypto/FX). You will have a strong network of relevant agencies, both Swiss and international, and be well-versed in managing these relationships successfully. English is the spoken language in the business, with others being a significant positive, and you will ideally hold some form of professional qualification too.
To apply for this position, please send your CV to Don Fletcher or contact Don via WhatsApp.
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