About Us
Colgate-Palmolive Company is a global consumer products company operating in over 200 countries specializing in Oral Care, Personal Care, Home Care, Skin Care, and Pet Nutrition. Our products are trusted in more households than any other brand in the world, making us a household name.
Main Purpose and Role
We seek a dynamic and strategic Insights Manager to join our team. The ideal candidate will possess strong strategic thinking skills, a deep understanding of the professional dental environment, and the ability to connect disparate information to find innovative research solutions among professionals.
The Professional Insights Manager Will Have Primary Accountability For:
* Development of insights to drive healthcare professional programs across Colgate Europe through deep audience understanding
* Build strong capabilities in healthcare professional research and linking to measurement and analytics of healthcare professional activities
* Leveraging healthcare professional insights in business decision-making and strategy development to achieve business goals of growth and profit
Key Responsibilities:
1. Build holistic understanding of healthcare professionals and influencers for oral care including audience identification and consistent approach to advocacy/experience journeys
2. Understand under-unmet healthcare professional-patient needs today as well as trends and foresight relevant for the audience and guide business growth opportunities that emerge
3. Inform and guide creation of content for healthcare professionals as part of integrated brand experience as well as relevant media choice-channels
4. Understand CP equity among relevant audience both as