Job Title: Perfume Strategic Marketing Associate Manager
Position Summary:
We are seeking a highly skilled Perfume Strategic Marketing Associate Manager to join our Global Strategic Marketing Team based in Neuch//tal, Switzerland. As a key member of our team, you will be responsible for managing an iconic product portfolio of perfume collections, handling future product development and coordinating new launches strategy.
Accountabilities:
Product Strategy and Development
In this role, you will make strategic recommendations to develop your portfolio of perfume collections over a 3-year period, focusing on introducing desirable innovations for our end consumers. You will define the right product strategy, including concept, product assortment, recommended price and distribution strategy for upcoming launches.
Your role will be pivotal in defining the vision of the collection, ensuring it aligns with the overall brand strategy and market demands.
Cross-Functional Coordination
You will coordinate the product development while guiding the creative, packaging development, fragrance formulation, production, and legal teams towards the same objectives.
You will also work closely with the Brand & Communication team based in Rome to ensure a seamless implementation of the global strategy at a local level worldwide by briefing the different departments involved (Trade Marketing, Advertising, Media, PR, Training).
Performance Analysis
In terms of analysis, you are responsible for analyzing the sell-in and sell-out performances of the collections and launches you lead while gathering local markets' feedback to establish best practices that can be centrally implemented.
You will need to ensure that desirability is always reconciled with profitability while optimizing costs and margins to improve overall financial performance of the products under your scope.
Profile
To be successful in this role, you should have a Master's degree in Economics, Marketing, or Business Administration, and between 5 to 7 years of experience in marketing, preferably within a Global Marketing team and with a strong sensitivity to luxury brands and products.
You should possess a sharp analytical mindset, excel in data analysis and strategic thinking, and demonstrate strong interpersonal skills to collaborate effectively with cross-functional teams.
Your excellent communication and presentation abilities will allow you to convey ideas clearly and efficiently to top management, global teams, and local markets.
You should be recognized for your ability to manage multiple projects with precision and agility, thrive in a fast-paced environment, and keep a global vision on your portfolio.
About Bulgari Parfums
Bulgari Parfums is a leading luxury perfumery brand part of the LVMH group. We blend tradition and modernity to create truly unique and colorful creations. Our rich history inspires audacious designs and pushes the boundaries of the industry, blurring the lines between perfumes and jewels. We strive for magnificence and joy, craftsmanship and generosity are the chemistry of everything we do.