At Givaudan, we celebrate the beauty of human experience by creating innovative solutions that make people look and feel good. We strive to deliver food innovations, craft inspired fragrances, and develop beauty and wellbeing solutions with love for nature, kindness, and humility.
Campaign Automation Manager Role
This role is part of our ambition to enhance customer experiences and drive engagement. As a Campaign Automation Manager, you will plan, execute, and manage marketing automation campaigns using Salesforce Marketing Cloud, ensuring seamless collaboration with cross-functional teams.
Main Responsibilities:
* Lead planning, execution, and delivery of Salesforce Marketing Cloud campaigns from inception to completion, ensuring alignment with business goals.
* Ensure adherence to best practices in marketing automation and data management.
* Interrogate campaign briefs to understand desired business objectives and provide actionable recommendations.
* Advise regional and global communications & marketing teams on designing customer journeys that align with business goals.
* Train and support team members on Salesforce Marketing Cloud functionalities and features.
* Extract campaign analytics and reports, to share with stakeholders.
* Support segmentation efforts to ensure targeted and effective marketing & communications efforts.
* Collaborate with the IT team to identify areas for improvement and assist in the development of technical solutions.
Requirements:
* 5+ years of experience in the field.
* Solid understanding of email and lead management best practices.
* Expert knowledge of Salesforce environment is required. Salesforce Marketing Cloud Consultant certification is an advantage.
* Familiarity with Sales Cloud.
* Strong attention to detail and ability to work collaboratively with teams.
* Proficiency in English.
We welcome applications regardless of cultural and social background, gender, age, religion or sexual identity. We also have a safe working environment, progressive working conditions and are certified as an equal pay employer.