True to the vision "We drive innovation to improve people''s lives", the Hamilton companies have been providing solutions for the health sector since 1950. We are an innovative pioneer in the fields of ventilators, automated pipetting, sle management and in the development of process sensors.
The Business Unit Robotics develops, produces and distributes pipetting robots for the automation of liquid handling processes for a wide range of customers from the pharmaceutical and food industry, all the way to cell and DNA research.
How you can make a difference :
Content Development:
* Write persuasive and audience targeted copy for marketing materials, including brochures, email caigns, landing pages, blog posts, case studies, and social media posts
* Develop clear, concise, and engaging ad copy for digital caigns (e.g., Google Ads, LinkedIn Ads) that drive clicks and conversions
* Produce branded content that communicates the value and unique features of our products and services for both technical and non technical audiences
Product Launch Support:
* Collaborate with the product and marketing teams to develop launch materials for new product releases, including brochures, promotional emails, website copy, and ad caigns
Website Content & SEO:
* Work closely with the Digital Marketing Specialist and/or SEO experts to optimize website copy for search engines, ensuring content is both informative and optimized for high value keywords
Brand Management and Consistency :
* Ensure all written materials align with the company''s brand voice and tone, which has been redefined through recent rebranding efforts
Collaborative Content Support:
* Collaborate with the in house designer and freelancers to develop cohesive caigns that combine visuals and copy effectively
* Support the scientific content team by simplifying and translating complex scientific information into customer friendly language when needed
Caign Performance Tracking:
* Work with the Marketing Operations and Digital Marketing Manager to monitor the performance of digital ads, email caigns, and web content
* Adjust and optimize messaging based on performance metrics, iterating on content strategies to improve engagement and lead conversion rates
That''s what you bring along :
1. Scientific background (e.g., Biology, Chemistry, Life Sciences)
2. 3 5 years of experience writing marketing copy, ideally for technical or scientific audiences
3. Native level English fluency with strong storytelling a