At lastminute.com, we live for holidays. We are European Travel-Tech leader in Dynamic Holiday Packages. With technology, we turn spontaneous thoughts into meaningful experiences, helping people travel the world.
We are looking for Paid Social Manager to join Customer Acquisition team within Marketing department. If you are leader in setting up display strategies across channels, keep on reading, as you might be perfect fit for this job.
Job Title
Paid Social Manager - hybrid working model
Working Model
Hybrid
Team
Customer Acquisition team within Marketing department
Level
Professional
Location
Chiasso, Switzerland
Contract
Permanent / full-time (36 hours/week)
Your Impact
* Lead Display channel following management from A to Z: set marketing strategy accordingly with business goals, organise and set-up campaigns, go-live (working alone, with internal teams or with external partners), analyse and share results with manager/rest of company.
* Effectively communicate Display results with key managers, making sure channels results and needs are well addressed.
* Take care of tracking, ensuring data affecting channel is properly tracked and correctly reported.
* Partner with our marketing teams inside and outside Customer Acquisition department, create strong connection with SEM, SEO and Brand teams offering proper support in setting marketing strategy, based on analytics.
* Stay abreast of emerging trends, best practices, and innovations in marketing analytics and technology to identify opportunities for continuous improvement and innovation.
Qualifications
* Progressive experience in managing Display campaigns within main platforms in market, such as Google, Meta, Criteo etc. Ideal candidate can create campaigns there from scratch.
* Ability to manage data to tune Display campaigns: be able to build audience tags rather than build catalogue to power dynamic remarketing.
* Proactive analytical mindset able to transform raw data into valuable and actionable marketing insights. Excel/Google Sheets skills are must for this role.
* Strong problem-solving skills and ability to think critically and analytically to address complex data challenges and drive innovative solutions.
* Strong verbal and written communication skills to effectively convey technical concepts and insights to non-technical stakeholders, including marketing teams, executives, and cross-functional partners.
* Ability to adapt to changing priorities, technologies, and business requirements in dynamic and fast-paced environment.
* Fluent in English to efficiently communicate with both international team members and stakeholders.
Additional Information
We offer inclusive, friendly, and international environment (you'll be working with colleagues from +10 countries and over 48 nationalities). Shorter working week (36h), with half working day on Fridays. Flexible start and end of working day (with core hours from 10:00 to 16:00). Possibility to work from anywhere for period per year defined according to local regulations.
We also provide Fri-Yays: half a day on Friday morning with no-meeting mandate dedicated to personal growth, learning, and training. Access to e-learning platforms (e.g. Discovery, O'reilly - depending on department), professional and managerial skills development training paths. Occasional social events to foster connections among colleagues. Travel industry discounts and flash exclusive staff fares. We support our employees through life's significant moments with leave options (e.g. parental responsibilities, marriages, bereavements, relocations, etc.) in line with local laws.
Selection Process
Our selection process consists of:
* HR interview (10-30 minutes)
* Business case offline
* 1st interview (Manager): soft skills + technical knowledge + business case discussion
* 2nd interview (business stakeholder)
* Offer extended
Eligibility Criteria
By submitting your information and application, you confirm that you are legally authorized to work in country of employment and that you do not require visa sponsorship to obtain employment visa status.