Job Title: Digital Growth Manager
Overview:
The Digital Growth Manager will develop and execute comprehensive cross-channel marketing strategies to drive growth across multiple markets. This role requires blending strategic vision with hands-on execution, empowering local teams to achieve measurable results.
We are seeking a talented individual who thrives in the fast-paced creativity of a startup while embracing the complexity and opportunities of a global company. If you're inspired by travel, education, and fresh ideas, this is the role for you.
Key Responsibilities:
* Strategic Marketing Advisory: Serve as a trusted advisor and partner to local teams, developing and implementing digital strategies to drive growth based on specific local market needs and revenue goals.
* Analytical Insights: Continuously analyze campaign performance to identify trends, anomalies, and growth opportunities. Provide actionable insights and apply critical thinking to question the 'why' behind the numbers.
* Budget Optimization: Advise on effective allocation of marketing budgets to maximize cost-efficiency, ensuring high-quality lead generation and conversion rates.
* Stakeholder Collaboration: Build strong relationships across departments (sales, product, brand, content, creative, etc.) and local market teams, ensuring a cohesive approach to revenue growth and alignment across marketing objectives, messaging, and execution.
* Technology: Utilize marketing automation tools, CRM platforms, and analytics tools to measure performance, streamline workflows, and ensure integration between local and central marketing activities.
* Continuous Learning and Growth: Stay ahead of emerging trends, marketing strategies, and platform updates, sharing best practices with teams and cultivating a mindset of curiosity and innovation.
Requirements:
* Experience: 5-7 years of experience in digital marketing, growth marketing, or a similar role with a proven track record of driving lead generation and revenue growth.
* Strategic Thinking: Demonstrated ability to think holistically about cross-channel marketing, prioritizing efforts based on data, audience behavior, and business goals.
* Analytical Mindset and Technical Proficiency: Highly proficient in tools like Google Analytics, Excel, BI dashboards, marketing automation platforms, CRM, and AI tools.
* Communication: Strong interpersonal and communication skills to manage relationships with diverse stakeholders. Ability to present complex ideas in a clear, persuasive manner to influence decision-making.
* Service-Mindedness: A collaborative and solutions-oriented approach, with a strong commitment to supporting local teams and fostering their growth and success.
* Hunger for Learning: Passion for staying at the forefront of marketing trends and tools. Demonstrated curiosity and eagerness to experiment with new approaches.
* Project Management: Ability to juggle multiple campaigns and projects with competing deadlines while maintaining a focus on quality and results.
About EF Zurich:
Our Zurich Headquarters is located centrally in the heart of Zurich. Our office building is an architectural gem with an onsite gym for staff, and a brand new onsite Restaurant and Cafe/Bar, Lingo that both staff and guests can enjoy.
* Opportunities to visit our language campuses globally.
* Tuition fee reimbursement for continued education.
* Discounts on EF programs globally.
* Personal Development Training Support, including Gallup Strength Finder training.
* Team lunches, events, and office Holiday Parties.
* Free use of EF Hello: a premium Language Learning App.