KAYAK, part of Booking Holdings (NASDAQ: BKNG), is the world's leading travel search engine. With billions of queries across our platforms, we help people find their perfect flight, stay, rental car and vacation package.
As an employee of KAYAK, you will be part of a travel company that operates a portfolio of global metasearch brands including momondo, Cheapflights and HotelsCombined, among others. From start-up to industry leader, innovation is in our DNA and every employee has an opportunity to make their mark. Our focus is on building the best travel search engine to make it easier for everyone to experience the world.
The Marketing Measurement team's mission is to improve KAYAK's ability to measure the efficiency of marketing efforts. This role works closely with marketing leaders to make better data-informed strategic marketing decisions.
SUMMARY OF RESPONSIBILITIES:
* Experimentation Lead: Manage end-to-end experimentation from formulating hypotheses, experiment design to collecting the right data, doing power analysis to finally implementing and analyzing experiment results.
* Framework Development: Support initiatives towards building a robust framework for efficiently creating and evaluating creative, bidding, and landing page experiments.
* Model Development: Develop new models and advanced analytics techniques to measure and optimize marketing spend in a robust manner.
* Team Collaboration: Support the development of less senior scientists, collaborating with team members to assure timely delivery of high-quality work.
* Best Practices: Build standardized and scalable solutions, and lead from the front in setting up best practices.
REQUIREMENTS:
* Advanced Degree: Advanced degree (Masters, PhD) in Data Science, Statistics, or a related field.
* Data Manipulation: Extensive experience with data manipulation and extraction using relational databases (SQL).
* Coding Skills: Ability to write high-quality, scalable, maintainable code (Python, R).
* Presentation Skills: Strong story-telling and presentation skills to understand and communicate in the language of business partners, mostly within Marketing.
* Experimentation Methods: Strong foundation in experimentation methods and causal inference techniques.
* Marketing Experience: Experience in marketing science measurement methodologies like causal impact, geo-lift on Google, and marketing mix models.
* Proactive Work Style: Proactive work style, needing minimal guidance and demonstrating good judgment.
* Success Criteria: Keen sense of success criteria and demonstrates success through end-to-end QA. Independently adheres to strong testing and validation principles.
* Data Analysis: Passionate about large data sets in marketing, finance, and economics. Skilled in paid marketing data, time-series analysis, econometrics, and regression models.
BENEFITS:
* Flexible Work Arrangements: Work from (almost) anywhere for up to 20 days per year.
* Mental Health Support: Focus on mental health and well-being: Company-paid therapy sessions through SpringHealth, Company-paid subscription to HeadSpace, Company-wide week off a year - the whole team fully recharges (and returns without a pile-up of work).
* No Meeting Fridays: No meeting Fridays.
* Paid Parental Leave: Paid parental leave.
* Generous Time Off: Generous paid vacation + time off for your birthday.
* Paid Volunteer Time: Paid volunteer time.
* Career Growth Opportunities: Focus on your career growth: Development Dollars, Leadership development, Access to thousands of on-demand e-learnings.
* Travel Discounts: Travel Discounts.
* Employee Resource Groups: Employee Resource Groups.
* Time Off Benefits: 5 weeks paid vacation.
* Social Events: Social events & Thursday happy hours.
* Free Lunch: Free lunch 2 days per week.
* Pension Plan Contributions: Pension plan contributions.
* Accident Insurance: Supplemental accident insurance.
* Health Insurance Subsidy: Health insurance subsidy of 250 CHF per month.
* Lunch Check Card: Lunch Check Card of 180 CHF per month.
* Profawo Membership: Profawo membership which is a non-profit organization dedicated to promoting the compatibility of family and work.
DIVERSITY, EQUITY, AND INCLUSION:
We strive to be an open and welcoming environment so that no matter who you are, you can be yourself.
We ensure that individuals with disabilities are provided reasonable accommodation to participate in the job application or interview process, to perform job responsibilities, and to receive other benefits and privileges of employment. Please contact us to request an accommodation(s).